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investment
The
Industry
STANDARD
Brand Identity Development: $1,500+
Strategic Copywriting: $2,500+
Custom Website Design: $5,000+
Business Card Design: $500+
Brand Strategy: $2,500+
Strategic Growth: $3,500+
Local Marketing Consulting: $2,000+
Custom Client Wireframe: $1,500+
Custom GPT Creation: $500+
Total Industry Standard: $19,500+
Not us!
If you hired separate vendors, this level of branding + copywriting + strategy would cost you $19,500+;With us,
We offer strategic custom branding and web design for clinicians who want more than a pretty website, with a presence that feels elevated, clear, and conversion-ready. Projects include logo design, copywriting alongside a fully custom website, with optional add-ons like our Launch to Leads system for clients who want support creating a marketing plan and attracting leads after launch.
Custom projects start at $5,997
à la carte Web design & Branding
Semi-Custom Options
Semi-Custom Web Design & Branding
$997 Lifetime access to our Bare Wireframe Library can be used on multiple PERSONAL sites and for adding additional pages in the future. We use this pre-designed wireframe as a base to create your website. Note: Required on ALL semi-customization projects.
Semi-Custom Website on Wix Studio Platform
$1,000 design fee for up to 3 pages + Contact Page Included
$1,500 design fee for up to 5 pages + Contact Page Included
Brand Voice/Copywriting
$999 for up to 3 pages
$1,499 for up to 5 pages
$499 Logo Design or Logo Refresh up to 3 designs presented; Includes a one-page brand guide
$99 Business Card Design up to one (1) design presented
SEO Basic Set-up
$299 for up to 4 pages
$399 for up to 6 pages
$250/hr 1-on-1 Coaching Call with Alexa

STARTS AT
$1,997*
Custom Website Packages
WEB DESIGN ONLY
Best for clinicians ready to create their website or upgrade a DIY or outdated one with a polished design built around their own content.
Professionally designed custom website
Responsive design optimized for mobile + desktop
Responsive design optimized for mobile + desktop
A Custom Asset Library of plug-and-play pre-design sections to add new pages to your site anytime without having to rehire a designer each time
BRAND + WEB DESIGN
Ideal for clinicians who need a whole branding package who need a logo design, content written (or refreshed) and a website designed to capture their unique style and voice.
(5) Logo design or logo refresh options
Website copywriting written to help with conversions and tailored to attract your ideal clients/patients
Professionally designed custom website
Responsive design optimized for mobile + desktop
A Custom Asset Library of plug-and-play pre-design sections to add new pages to your site anytime without having to rehire a designer each time
LAUNCH TO LEADS
Perfect for clinicians who want a done-for-you experience. Whether you’re starting from scratch or need a complete refresh, we handle everything to launch a complete, professional website.
Includes everything in the BRAND +WEB DESIGN package, plus:
(3) Logo design or logo refresh options
One-page brand guide with logo usage and brand colors
(1) Business card design
One-time Basic SEO-Setup

Could not be happier with my experience working with Alexa and the entire team. From start to finish, the process was seamless, organized, and incredibly thoughtful. They truly took the time to understand my business, my brand, and my vision—and brought it all to life in a way that exceeded my expectations. The final website is not only beautiful and on-brand, but also functional, user-friendly, and reflective of the level of care we provide at Forward. I highly recommend Care Identity to anyone looking for a website partner who is strategic, creative, and genuinely invested in your success.
Courtney Davis, Forward Wellness

STEP 1
Onboarding
You'll receive an email to kickstart onboarding. This email outlines mutual expectations, best times to communicate, and projected milestone calls. You'll also receive crucial Q&As that will help you really identify your brand and who you serve, plus a detailed project timeline.

STEP 2
QAs
Our Q&As are designed to understand you, your vision, and what sets you apart. Many clients tell us these questions challenged them in the best way - helping them get crystal clear on who they truly want to serve.These insights become the foundation for building your authentic brand.

STEP 3
Creation
Where your vision comes to life, between milestone calls, you'll review each brand element. Our video calls then focus on perfecting these elements, ensuring each detail aligns with your vision. This collaborative phase transforms your ideas into a brand that represents you.

STEP 4
Launch
The launch is the big finale - this is where you take charge of your new website and brand. From here on out, you'll be in the driver's seat, free to manage and enhance your online presence however you'd like. With full access, you can proudly share your vision with the world.


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