Semi-Custom Web Design by Care Identity
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Investment

Design Process

Discovery Call

Who You Work With

Practice Presence

Best For

Semi-Custom Website

$1,997–$4,997

Built with our Bare Wireframe Library

Initial discovery call with Alexa (founder)

Work with one of our talented designers on project finalization

Website-focused, add-ons available (logo, business cards, copywriting, and more)

Clinicians who need a polished site to launch

Custom Branding & Website

One flat fee of $7,997

Designed completely from scratch

Discovery + strategy calls with Alexa (founder), guiding you start to finish

Work directly with Alexa throughout the entire project

Full brand identity + strategic positioning based on your target patient or client

Growth-minded practices investing in a full brand & patient-growth strategy.

Choose Your Path:

Two Ways to Launch

Healthcare Websites | Logo Medical

made simple

Your Website

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NEED A WEBSITE THAT LOOKS PROFESSIONAL?

We've got you.

Whether you're starting from scratch or trying to finish what you’ve already begun, we’ll help you launch a clean, elevated website that reflects the quality of your private-pay practice.

With projects starting at $1997, our semi-custom projects are built around execution. Every project begins with a discovery call with our creative director, Alexa, to clarify your vision and direction. From there, Alexa sets the creative direction, and our team works collectively to bring your website to life.

Final reviews and edits are handled by one of our talented designers—ensuring everything aligns with the vision we established at the start.

If you just need it done—and done well—this is the option for you.

MEET OUR

Design Team

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Celeste

Studio Designer

& Lead Copywriter

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Pushpendra

Co-Designer

& Graphics

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Vania

Junior

Designer

SELECT YOUR

Semi-Custom Package

3-page Website

+ contact page provided

WEB DESIGN ONLY

  • Best for clinicians ready to create their website or upgrade a DIY or outdated one with a polished design built around their own content.

    Professionally designed semi-custom website using our Wix Studio Bare Wireframe Library

    Responsive design optimized for mobile + desktop

    Lifetime access to our plug-and-play Bare Wireframe Library — add new pages to your site anytime without starting from scratch!

COPYWRITING + WEB DESIGN

  • Ideal for clinicians who want both their website content written (or refreshed) and a design that captures their unique style and voice.

    Professionally designed semi-custom website using our Wix Studio Bare Wireframe Library

    Responsive design optimized for mobile + desktop

    Strategic brand voice development and website copywriting tailored to attract your ideal clients/patients and improve conversions

    Lifetime access to our plug-and-play Bare Wireframe Library — add new pages to your site anytime without starting from scratch!

DONE-FOR-YOU BUNDLE

  • Perfect for clinicians who want a done-for-you experience. Whether you’re starting from scratch or need a complete refresh, we handle everything to launch a complete, professional website.

    Includes everything in the COPYWRITING + WEB DESIGN package, plus:

    (3) Logo design or logo refresh options

    One-page brand guide with logo usage and brand colors

    (1) Business card design

    One-time Basic SEO-Setup

5-page Website

+ contact page provided

WEB DESIGN ONLY

  • Best for clinicians ready to create their website or upgrade a DIY or outdated one with a polished design built around their own content.

    Professionally designed semi-custom website using our Wix Studio Bare Wireframe Library

    Responsive design optimized for mobile + desktop

    Lifetime access to our plug-and-play Bare Wireframe Library — add new pages to your site anytime without starting from scratch!

COPYWRITING + WEB DESIGN

  • Ideal for clinicians who want both their website content written (or refreshed) and a design that captures their unique style and voice.

    Professionally designed semi-custom website using our Wix Studio Bare Wireframe Library

    Responsive design optimized for mobile + desktop

    Strategic brand voice development and website copywriting tailored to attract your ideal clients/patients and improve conversions

    Lifetime access to our plug-and-play Bare Wireframe Library — add new pages to your site anytime without starting from scratch!

DONE-FOR-YOU BUNDLE

  • Perfect for clinicians who want a done-for-you experience. Whether you’re starting from scratch or need a complete refresh, we handle everything to launch a complete, professional website.

    Includes everything in the COPYWRITING + WEB DESIGN package, plus:

    (3) Logo design or logo refresh options

    One-page brand guide with logo usage and brand colors

    (1) Business card design

    One-time Basic SEO-Setup

OUR SEMI-CUSTOM CLIENT

Spotlights

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River DPC

River DPC is a direct primary care (DPC) practice in Simpsonville, South Carolina, focused on primary care and providing affirmative care support through an inclusive approach.

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Phoenix Direct Care

Phoenix Direct Care is a nurse practitioner–owned direct primary care (DPC) practice in Caribou, Maine, focused on primary care, weight loss, and supporting employee and municipal health.

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My Choice Primary Care

My Choice Primary Care is a concierge practice in Clearwater, Florida, providing elevated, personalized family medicine for patients who desire to invest in their health.

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MDJD Consulting

MDJD Consultants is a physician-led consulting firm providing medical expertise to attorneys and insurance carriers nationwide in medical malpractice and personal injury cases.

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Lucid Psychiatry

Personalized psychiatry for children, teens,
& young adults in Nevada & California. Helping people move beyond anxiety, depression, or ADHD, toward clarity, confidence, and a brighter future.

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Blue Heron Holistic

Blue Heron Holistic is a nurse-owned wellness practice in San Diego, California, focused on sound healing, nutrition and gut reset, and healing touch pronassage

à la carte Web design & Branding

Semi-Custom Options

Semi-Custom Web Design & Branding

$997 Lifetime access to our Bare Wireframe Library can be used on multiple PERSONAL sites and for adding additional pages in the future. We use this pre-designed wireframe as a base to create your website. Note: Required on ALL semi-customization projects.

Semi-Custom Website on Wix Studio Platform

 $1,000 design fee for up to 3 pages + Contact Page Included

 $1,500 design fee for up to 5 pages + Contact Page Included

  Brand Voice/Copywriting

 $999 for up to 3 pages

 $1,499 for up to 5 pages

 $499  Logo Design or Logo Refresh up to 3 designs presented; Includes a one-page brand guide

 $99 Business Card Design up to one (1) design presented

SEO Basic Set-up

 $299 for up to 4 pages

 $399 for up to 6 pages

 $250/hr 1-on-1 Coaching Call with Alexa

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STARTS AT

$1,997*

*Disclaimer: Semi-custom website design services begin with our bare wireframe library, which serves as the foundation for all semi-custom projects.

It includes a copywriting course and step-by-step logo design course with video tutorials if you choose to create these elements yourself. 

 

We also offer additional á la carte services to enhance your practice's presence.

Our Partners

Digital Accessibility
DPC Alliance
ATLAS
My DPC Story
Hint Health
Wix Partner
Simple Practice
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I cannot speak highly enough of Alexa and her team. I initially started with the bare wireframe library, which was an incredibly helpful learning platform. After recognizing I needed a little more help, I asked Alexa if we could transition to a semi-custom site creation. We met and she immediately saw my vision. My website is now everything I could have ever wanted, and more. It brings me so much joy and I believe my business is 100x better for having her design this. Additionally, I used her logo services and she created the perfect logo for me and my vision. She is responsive, patient (some delays on my end), supportive, efficient, thorough, and literally made my business dream come true. I would recommend any of her courses or services one thousand times over. If you are starting a DPC or beyond, you need to start your journey with Alexa!

Dr. Dakota Boisseau, River DPC

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